NICE LY
Lydia Scheuermann
Graphic Designer - Printmaker
Lydia Scheuermann
Graphic Designer - Printmaker
Graphic Design
" Talking Design " - Mailer
The Project was to design a mailer to promote talks of known Designers, which can be sent to different designers, studios, lectures. The Sponsor of this project is G.F.Smith.
The Project Task was to produce an Artists overview booklet. The process was to include basic information about the Artist's style and their work. With a strong emphasis on attention to material, formatting, binding, design and layout. The outcome was to make the piece an desirable object in its own right.
"Olympics Athletics 2012 " - Booklet
The Project was to create informative profile for one sporting event at the olympics. Which includes a cover, the design for a number of spreads and a broadsheet poster. With a strong emphasis on attention to material, formatting, binding, design and layout. The outcome was to make the piece an desirable object in its own right. It should include the 2012 olympic symbol, photographs, image making or illustrations, diagrammatic graphics which should be fully explored to bring the achievements of the olympic competitions and communicate the rules and techniques that defines the event.
L' Astisan Parfumeur
The Project was to create a new and different style for Unisex Range of Scents for L'Astisan and coming up with a new range of scents, which had to have the balance, look and feel of the range with a variety of emotions. I had to come up with how to package the perfume, find a new which would work for all scents and how to dispense. I chose different art styles for the scents. Art Nouveau for Elegant and dignified, Futurism for Excitement and Fear, Surrealism for Sex and Lust/Passion and Desire, Abstract for Sublime Love/Perfect.
1930's Cocktail Project
The Project was to create a brand range and packaging for a pre-mixed cocktails which are reminiscent of America in the 1930's, for today's young consumer. It should tap into the market in contemporary way. Coming up with a brand name, bottle shape and a label for 3 different cocktails. Inspiration for the cocktail name, came from listening to 30's music, for the shape of the bottle I looked into different designs of the art deco period and I was inspired from cocktail shakers.
Triumph Bra Poster
"Modern Furniture and Chair Design during the 20th Century"- Dissertation"
My Final Dissertation at University was about Modern Furniture and Chair Design during the 20th Century. The inspiration and influence for writing this dissertation came from personal interest in natural forms and furniture in itself and the furniture Designer Robin Day.
Interact Magazine Design Project
Working for a local magazine company that bought together people with strong creative and design skills from different backgrounds to create articles which were relevant to the Bethnal Green community. My focus was to identify current news of interest which would interest readers. I completed the research and pulled the information together for the write, this was then further refined by me for design and layout in the magazine.
Attorneys Without Borders Magazine
I was commissioned for a project to create a 50 page magazine focused on Human Rights. Working with a Law Firm to raise awareness and promote human rights issues around the world. my brief was to pull all the information together, including complete design and layout, creation of the new logo, creating illustration and choosing font and colour. Delivered from concept through design to print by using a variety of graphic design programs, Indesign, Illustrator and Photoshop.